http://www.motionographermedia.com/lemontree/thelemontree.mov
the lemon tree vid is the closest i could find of a style I'm hoping to achievehttp://www.pokedstudio.com/pokedesign_illustration_portfolio.html
http://www.nobrain.fr/flims_real/citroen.htm
these r links to vids I gained influence from
Poked studio is a studio focusing on illustrations - good colour grading and hue selection.
Concept
Discovery Channel is creating a 3 part documentary on mental disorders called “”. The focus of the 3 episodes will be Schizophrenia, Manic-Depression and Anorexia Nervosa. The client requires 3 TV spots introducing each segment that should run between 20-30 seconds.
The intention is to present a serious issue within a contemporary motion graphics setting. The client wants a visually creative concept that visualises the debilitating affects of mental disorders and allows the audience to imagine what having a mental disorder can feel like, and causes the audience to empathise and feel the need to know more about these issues.
Schizophrenia - (split mind) is a psychiatric diagnosis that describes a mental illness characterized by impairments in the perception or expression of reality. (http://en.wikipedia.org/wiki/Schizophrenia)
Hallucinations appear in the form of – Tactile, Auditory, Olfactory, Gustatory, Visual experiences.
Manic Depression – Manic (severe elevated mood), Depression (sad, low)
Person affected shows significant disturbance in mood. A change of mood from high to low occurs intermittently. 
Anorexia Nervosa – Persons affected has a distorted body image of themselves. Individuals with anorexia often control body weight by voluntary starvation, purging, vomiting, excessive exercise, or other weight control measures, such as diet pills or diuretic drugs.
Production techniques
Media used will include simple 3D objects and 2D art. All components will be animated to give a sense of growth whilst filling up the space. Each segment is to be kept short and concise and will have a similar style.
From the research done the 3 disorders seem similar in experiences in the sense that they appear to be apparitional experiences. Meaning that although nothing has changed, the environment one is surrounded by seems to manipulate itself.
For this reason it is decided to present each spot as apparitions that come and go while interacting with the main character. Videoed ink and smoke will be used as masks for the fade in/out of apparitions throughout the sequence.
The idea is to force the viewer to focus on the main character, with the surrounding space growing in colour and life and then emptying the scene to complement the apparitional experience.
The main character and the immediate surroundings will be modelled and animated in 3d for more control over camera angles. Animations will be rendered with minimum colour as colour grading and hue adjustments can be altered with more control in After Effects.
All other components will be created in 3d and combined in AE.
